ECONOMY
‘The Boroughs’ cancellation delivers major blow to state’s struggling film industry
Local vendor says second season of the Netflix series ‘would’ve been a lifeline’ amid production slowdown
The magical orange elixir in Netflix’s “The Boroughs” promises eternal life — but the high-profile production couldn’t promise the same for New Mexico’s struggling film industry.
The streaming company has canceled the supernatural mystery series, which follows a ragtag team of retirees fighting monsters, just weeks after its first season debuted in late May — dealing a major blow to New Mexico’s film industry.
“The Boroughs” and its big budget brought some relief, employing more than 300 local vendors during roughly six months of filming across the Land of Enchantment between 2024 and 2025. The show’s first season generated $156.8 million in economic impact for New Mexico, according to the New Mexico Film Office.
The prospect of additional seasons and a steady stream of revenue for years had local businesses optimistic about a second season — one that now won’t happen.
The cancellation came as a shock to Mark Steinig, whose Albuquerque-based Maleko Grip & Rigging provided camera support, equipment and specialty rigging for the series.
“It’s devastating,” said Steinig, who previously told the Journal the massive production was a “godsend” for his business.
For Maleko Grip & Rigging, servicing a show the size of “The Boroughs” provides a significant revenue stream and supports at least nine to 12 employees. Without the show — and with little other major film activity underway — the staff has been reduced to three, and the company may have to downsize its physical operations.
“It would’ve been a lifeline,” Steinig said of a second season. “It would’ve been like getting a kidney transplant.”
New Mexico’s loss of “The Boroughs” comes as the state’s film industry continues to grapple with a prolonged production slowdown that is also affecting the industry nationally. Production boomed after the COVID-19 pandemic before slowing following the 2023 SAG-AFTRA strikes and a shift of productions overseas.
In , the state saw a slight bump in productions filming in New Mexico, with 14 more projects than the 62 that came in fiscal year 2024 — a significant drop from 112 productions in fiscal year 2022.
Despite the production bump in fiscal year 2025, a multiyear decline in production spending continued, reflecting a lack of higher-budget projects like “The Boroughs.” Companies spent $740 million on projects in New Mexico in fiscal year 2024, compared to $323 million for fiscal year 2025.
The slowdown has felt especially acute this calendar year, according to Ryan Halsey, owner of Albuquerque’s Serious Grippage & Light Co., which also provided camera equipment to “The Boroughs.”
Halsey said his business will kick off July servicing zero major films across the state, marking a first in his nearly 20-year career in the local film industry.
“Even way back in 2008, 2009 — when work was more seasonal — during the summer, we’d always be busy. There’d always be something shooting, whether it was a small passion project, a little non-union feature or bigger Hollywood episodics,” Halsey said.
“It’s pretty disheartening and doesn’t forebode well for our industry (that) we’re here in peak season and we couldn’t be any more slow and nonexistent. … It’s just kind of mind-boggling and very depressing,” he added.
Halsey said the timing of the cancellation of “The Boroughs” was the cherry on top, describing it as “just one more kick in the teeth.” He said the news was not only disappointing but surprising, considering that the show ranked among Netflix’s top 10 television shows for several weeks and earned a 96% score from Rotten Tomatoes critics.
Jim Long — founder and CEO of Heritage Cos., which owns property that was heavily utilized and featured as a set in the show — agreed.
“As a top 10-rated show, it seemed like a sure thing to be picked up, but other issues may have been involved,” Long said.
It’s unclear why Netflix discontinued the show.
Some, including Steinig and by the national outlet Deadline, speculate that the Duffer Brothers — who were executive producers for “The Boroughs” — with Paramount may have played a role. Halsey said it could’ve been a combination of factors, including cost, feedback from market research groups and scheduling conflicts.
Viewership is also a major factor for Netflix when considering a series’ renewal, even more than cost.
Still, the cancellation to the show’s stars — including actress Geena Davis, the axing was unexpected — as well as local vendors who said they had already been hearing that filming of the show’s second season could have begun as early as this fall.
Steve Graham, director of the New Mexico Film Office, echoed vendors’ disappointment but said he remains optimistic about the state’s partnership with Netflix.
“We have been incredibly proud to see the amazing work by New Mexico film workers on screen in ‘The Boroughs,’” Graham said. “While we would have liked to see more of that story, we are looking forward to new projects from our film partner Netflix.”
He added that the office will continue to recruit projects that create jobs and opportunities for New Mexicans.
In addition to supporting more than 300 local vendors, “The Boroughs” employed more than 350 cast and crew members, including background actor Rodger Burt.
Burt, 79, has worked as a background actor on several major productions, including “Breaking Bad,” “Ransom Canyon” and “Oppenheimer.” He learned through a casting agency posting that “The Boroughs” was specifically seeking older background actors.
The opportunity came as a pleasant surprise, Burt said, because casting calls specifically seeking older background actors are rare.
The series paid Burt about $15 an hour to work several eight-hour days. He appears in scenes walking around the Heritage-owned Traditions film site in Algodones and participating in swimming exercises at the Sunport Pool in Albuquerque — the latter of which came with a small pay increase.
“It was a lot of fun. A lot of good people, and of course, being on the older side of things, there were mostly other people in the same age group, so we make friends,” Burt said.
Burt and many fellow background actors had been looking forward to more work on a second season, which he said appeared to be moving forward until it suddenly wasn't.
“We were all disappointed,” Burt said.
Now, Burt hopes another production fills the gap and that recurring shows filmed in New Mexico — including AMC’s “Dark Winds” and Apple TV’s “Pluribus” — return soon.
“We do have the infrastructure here, and good people who work hard,” Burt said. “Hopefully, it’s going to come back better than it has been. We’ll just have to wait and see.”
In the meantime, Steinig and Halsey are exploring other ways to keep their businesses afloat.
“The state has invested so much in this industry,” Halsey said. “It’d be a real shame to ignore the slowdown, watch it all trickle away and not fight to keep it.”
Kylie Garcia covers retail and real estate for the Journal. You can reach her at kgarcia@abqjournal.com.